Howdy, I’m Fi,

I’m a social media strategist and content creator based in Bristol, working with lifestyle and culture brands who want to fall in love with their socials.

Social media shouldn’t feel like:


a constant chore
a guessing game
or something you’re always behind on

I don’t believe in rigid content pillars or posting just to keep up.

I believe in building content that feels like you, connects with the right people, and has a clear role to play in your business.

Whether that’s bringing people in, showing them what you do, or giving them a reason to stick around…

Content creation that starts with strategy.

I figure out what you want to say, then bring in the right creators to make it happen.
Lo-fi or full production, whatever fits your brand.

Always built to connect, not just fill your feed.

Posting without a strategy won’t cut it.

I dig into your industry, audit what you’re already doing, and figure out what’s actually going to move the needle.


No generic templates, just a clear, tailored plan that shows you what to post, how it works, and how it leads to results.

Rodeo Ready is for when you want to do it yourself, just with the right support.

We work together to build your content plan, shape your ideas, and get you confident showing up online. So you’re not guessing what to post, you’ve got a clear way of doing it that actually sticks.

Let me take social off your hands.

I manage your content, your posting, and the day-to-day so you don’t have to think about it.
Just consistent, considered content that keeps your brand showing up and moving forward.